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Planning

What affects the cost of a virtual tour?

Why there's no single price for a 360° tour, what actually drives the cost, and how to get an accurate quote quickly.

By Octavisio6 min readUpdated November 2026

"How much is a virtual tour?" is the first question most people ask, and the honest answer is: it depends on the space. A two-bedroom apartment and a 200-room hotel are both "a virtual tour", but they're very different jobs. That's why we quote every project individually rather than publish a price list.

Here's what goes into that quote, so you know what to expect and what to tell us.

1. The size of the space and the number of scenes

A tour is made of scenes: one 360° photo for each spot a viewer can stand. A small office might need 8 scenes. A school campus or a hotel can need 60 or more. More scenes means more time on site, more editing and more linking, so scene count is the single biggest factor in cost.

2. Indoor, outdoor or aerial

Indoor capture is the most common. Outdoor areas such as gardens, pools and car parks depend on the weather and the light. Aerial 360° views from a drone add equipment, flight planning and, in some locations, permits.

3. How the space is lit

Rooms with big windows or mixed lighting are harder to photograph well. To keep both the view outside and the room inside looking natural, we take several exposures of each scene and blend them. It takes longer, but it's the difference between a tour that looks professional and one with blown-out windows.

4. Interactive extras

  • Info hotspots with text, photos, video, prices or booking links
  • Floor plans or maps so viewers can jump straight to a room
  • Branding: your logo, colours and a custom menu
  • Guided routes or an automatic walkthrough

A simple walk-through needs none of these. A sales or admissions tour usually needs several.

5. The platform

Some tour platforms charge an ongoing subscription to keep a tour online. Others let you host the files yourself with no monthly fee. We'll recommend the option that suits how long you need the tour and how you plan to use it, and tell you upfront about any ongoing costs.

6. Google Street View publishing

Publishing your interior to Google Maps can use the same shoot as your custom tour, but it's a separate step with its own requirements, such as a verified Google Business Profile.

7. Location and access

We're based in Lagos and work across the world. Travel, accommodation and site access, such as working around a live hospital, factory or railway, all affect the plan and the cost.

8. Website work

If you'd like the tour embedded on your site, that's usually quick. If you need a new website built around the tour, that's a separate project we can quote alongside.

How to get an accurate quote fast

Send us these five things and we can usually come back with a clear quote without a site visit:

  1. The address or location
  2. What kind of space it is and roughly how big (number of rooms, floors or buildings)
  3. Which areas you want included
  4. Where the tour will be used: your website, Google Maps, sales or all three
  5. When you need it

Photos or a short phone video of the space help too.

Ready for a quote?Send us your project details and we'll reply with an approach and a price.